Mesa Air Group’s go! Hawaii’s Airline connects today’s market inter

Mesa Air Group Hawaii begins today, but you can not catch these flights on the continent.

The base of Phoenix, abandoning their roots as material support anonymous investors for large airlines such as U.S. Airways and United, is launching its own service independent of anise inter-island Hawaii. The expansion plans in other markets to the USA or abroad if it is a tube.

The new airline is seen as go! and go against the heavyweights Hawaiian Airlines Hawaiian and Aloha, located between one and two stamps in Honolulu, U.S. Airways and Southwest have Phoenix. (Reference to contribution: Aloha Airlines to offer free tickets in the collective agreement of war)

Mesa is not the scuba diving in the market, dumping its toe in go! is first with 32 daily flights on 50 seats, two regional jets. There are two other aircraft at the end of the month, doubling of daily departures. The entire fleet of five aircraft, if spare parts are included in the price.

The small airline, a quantity of waves, though. In a page from Southwest Airlines’ Play Book, he bar rates, in the hope attracts customers from its competitors and, what is important new customers, not to steal before because of higher tariffs.

Mesa announced the service in March with one-way prices as low as $ 39, about half the lowest price in the short hops, Mesa Chief Executive Officer Jonathan Ornstein. He lowered yet another for the promotion and Thursday to propose an offer of limited duration $ 19 per trip. (Return Aloha fire announced plans to offer 2000 free tickets today.)

“If prices are cut into two halves, there is more traffic,” said Ornstein.

Ornstein said Mesa expects some resistance from customers in Hawaii, because it is an unknown rises against the famous hometown, Hawaiian Airlines and Aloha, but the contrary, to be true. He said, reservations are clearly in front of expectations.

“People are nice if we receive with open arms, as if we came and liberating,” he said. “I really think they are of the opinion that once the grace of Hawaiian and Aloha a long period.

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